Join the Dots opens office in New York


Join the Dots has launched its second international opening this year, this time in New York. The UK-based company, whose revenue is set to break the £12 million barrier this year, is currently working with GSK and Shell in the US and Asia, and PepsiCo in America. The new US office will allow Join the Dots to service these clients and pursue new opportunities Stateside.

The US operation will be headed up by Jeff Haselum who has been promoted to Head of US Research. He has been with Join the Dots in the UK for nine years, latterly as Head of Research Teams and has many years’ experience across qualitative and quantitative disciplines in a range of sectors.

Speaking about opening in New York, Group MD, Quentin Ashby said:

“Having successfully launched in Southeast Asia two years ago we are delighted to be branching out in the States. Our initial focus will be with our current clients but in time we will develop new business opportunities across North America. Jeff’s experiences gathered whilst performing his previous role as the Head of Research Teams makes him exceptionally qualified to take on this exciting role in the US and I know he is relishing the move.”

Join the Dots has seen growth of twenty percent or more for the last four years and now employs in excess of 140 staff across its three offices.

The company, founded in 1998, has grown to be one of the most respected market research companies, delivering consumer insight to their multi-national clients through a combination of rigorous primary research and the latest thinking in psychology, behavioural economics and consumer trends.

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